About PATH Market Dynamics

PATH's Market Dynamics program develops and strengthens markets so that health products and services are available and accessible to all those who need them—at an affordable cost and of assured quality and appropriate design.

Billions of people have limited access to affordable and quality essential health products and services despite major technological progress. An efficient market is essential for delivering health innovations to everyone who needs them. It is often the case, however, that markets fail those who are marginalized, poor, affected by emergencies, or living in extremely difficult circumstances.

At PATH's Market Dynamics program, we develop and strengthen markets by combining our systematic approach and capabilities with PATH’s broad expertise in developing and scaling up innovative solutions to the world’s most pressing health challenges.

Our approach includes diagnosing root causes of market failures, designing appropriate solutions with partners, and developing sustainable and inclusive health markets. Our capabilities span market analytics, modeling, strategy creation, product introduction planning, regulatory analysis, advocacy and stakeholder engagement, and support for policy change. With our work, we help address the leading causes of mortality and morbidity - from epidemic preparedness and malaria to maternal and newborn health, pneumonia and respiratory care, and more. We are a team of more than 50 staff and over 50 global partners, working across 24 countries and 18 projects.

Three main goals are at the core of what we do:

Expanding market access for health products and services

We increase access to existing and new health products and related services by identifying key barriers, designing collaborative solutions, and advancing strong, sustainable, and inclusive markets.

Creating solutions that strengthen markets

We strengthen local capacity to improve market access by supporting country partners in designing and implementing data-driven market solutions.

Shaping health agendas for inclusive markets

We provide market dynamics thought leadership to impact global, regional, and local health agendas by generating and sharing evidence, coordinating stakeholders, and contributing to initiatives and platforms that help shape inclusive markets.

Ray Cummings

Director, Market Dynamics
Claudia Harner-Jay

Deputy Director, Market Dynamics
Bhavya Gowda

Deputy Director, Living Labs Initiative
Tara Herrick

Senior Market Dynamics Officer
Helen Kamau

Market Dynamics Officer
Nick Luter

Senior Market Dynamics Officer
Andolo Miheso

TIMCI Project Lead, Kenya
Elena Pantjushenko

Advocacy and Communications Manager
Michael Ruffo

Director, Tools for Integrated Management and Childhood Illness
Lisa Smith

Director, Access to Medical Devices Portfolio
Evan Spark-DePass

Deputy Director, Access to Medical Devices Portfolio
Rebecca Thomas

Project Administration Manager
Jos Williams

Director of Finance and Administration

Access the complete Market Dynamics team roster here.