PATH Program

Market dynamics

PATH's Market Dynamics program strengthens markets to increase equitable access to health products and services and, ultimately, help address the world’s most pressing health challenges.

What we do

Billions of people have limited access to affordable and quality essential health products and services despite major technological progress. An efficient market is essential for delivering health innovations to everyone who needs them. It is often the case, however, that markets fail those who are marginalized, poor, affected by emergencies, or living in extremely difficult circumstances.

We develop and strengthen markets by combining our systematic approach and capabilities with our broad expertise in developing and scaling up innovative solutions to the world’s most pressing health challenges.

Our capabilities span market analytics, modeling, strategy creation, product introduction planning, regulatory analysis, advocacy and stakeholder engagement, and support for policy change. With our work—ranging from epidemic preparedness and malaria diagnosis and treatment to maternal and newborn health, pneumonia and respiratory care, and more—we help address the leading causes of mortality and morbidity.

About PATH's Market Dynamics program

Partner with us

Interested in our work?

Market Dynamics leadership

  1. Lisa Smith

    Global Program Leader; Director, Access to Medical Devices Portfolio

  2. Tara Herrick

    Director, Market Analytics and Insights

  3. Rebecca Thomas

    Director, Finance and Awards

  4. Michael Ruffo

    Director, Tools for Integrated Management and Childhood Illness

  5. Elena Pantjushenko

    Advocacy and Communications Manager

  6. Michael Krautmann

    Senior Program Officer

  7. Spike Nowak

    Senior Officer

Related articles

Read our latest

25 Article s
  1. Oxygen cylinders at a health facility in Kitui county, Kenya.
    May 21, 2025

    Ensuring access to lifesaving medical oxygen: Kenya’s new policy roadmap

    PATH and Kenya’s Ministry of Health launch Kenya’s first oxygen roadmap, setting the stage for equitable access to high-quality, sustainable, and affordable medical oxygen for all Kenyans by 2030.

  2. A team of lecturers from different health training institutions undergoing a practical session during the medical oxygen and respiratory care training of trainers.  Photo: PATH/Happy Banda.
    December 6, 2024

    Revolutionizing oxygen use in Malawi’s health system

    Investing in medical oxygen and respiratory care education closes the gap between oxygen availability and its access.

  3. SOURCE_Zambia article 4
    August 20, 2024

    Transforming neonatal care in Zambia

    Investing in lifesaving medical oxygen equipment helps more babies receive the crucial care they need.

  4. PATH staff at the May 2024 World Health Organization National Oxygen Scale-Up Framework Meeting. Left to right: Lisa Smith, Ndeye Astou Badiane, Carrie Hemminger, Raphael Kayambankadzanja, Inutu Kanyama, and Jayendra Kasar. Photo: PATH.
    June 7, 2024

    Medical oxygen in the spotlight: What can be done to improve access for good?

    Country representatives and other oxygen partners came together to agree on the critical components of a national oxygen ecosystem. Now, the world needs to advance efforts to scale up oxygen for good.

  5. Helen Kamau, regional lead for PATH’s Access to Medical Devices portfolio, stands with representatives from Build Health International at Africa’s 1st Regional Biomedical Engineering and Health Technologies Conference in Nairobi, Kenya. Photo: BHI
    January 15, 2024

    Strong health systems require resilient biomedical engineering: Four ways to expand its reach

    Medical devices are a vital component of effective health care delivery yet not enough attention is given to the critical role of biomedical engineers in maintaining the equipment that keep patients alive. Below are four ways to address this gap.

  6. A health care worker unpacks and installs an oxygen concentrator for a COVID-19-positive patient inside an isolation ward at Rural Hospital in Palghar, Maharashtra, India. Photo: PATH/Ragul Krishnan.
    September 27, 2023

    Universal health coverage means universal oxygen access

    Medical oxygen is critical across countries, ages, and diseases. “Health for all” cannot be achieved without sustained prioritization and investment in universal oxygen access.

Our Resources

Browse resources and publications from our program in the PATH resource database.

Explore