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Vaccine Safety Events: Managing the Communications Response

Managing a country’s immunization program requires in-depth knowledge of the technical side of vaccination. Increasingly, however, program managers are also being asked to respond to communications issues caused by real or perceived vaccine-related events (VRE). This training manual provides practical, informative strategies and tools to help plan and manage a communications response following a VRE in local communities, at a national level, or beyond. It explains how to use communications strategies and tools to increase public trust and confidence in vaccines and to minimize the negative impact of VREs, including ways to support effective communication planning and management in response to vaccine safety events.

Author: World Health Organization

Published: 2013

» Download file (English)

413 KB PDF (Located at www.euro.who.int)

» Download file (Russian)

763 KB PDF (Located at www.euro.who.int)

Also known as: Мероприятия по проблеме безопасности вакцин: взаимодействие со средствами массовой информации

Resource types: Training material

Diseases/vaccines: Not disease/vaccine specific

Topics: Advocacy and communications, Vaccine safety and performance

Regions: Global